Start your agency today.
Seven days free to set it all up. You only pay once you've got a paying client — so there's nothing to lose.
Set up a business, train Willow, capture leads — all free for seven days. Only pay when you land a paying client.
You want to start an agency but you're stuck: most platforms force you to pay upfront for months before you land a single client. That's how side hustles die.
Sign up in two minutes. No card, no commitment — just get in and look around.
Free · 2 minutesSet up Willow for your client and train her on their data — their site, docs, and FAQs. Test everything before they ever pay you.
Free · 7-day trialYou set the price — whatever your market allows. You pay us $24/mo per business and keep the rest, every month, for every client you sign.
You keep the marginOne client, one flat platform fee. Everything above it is yours.
Same platform fee no matter what you charge. Your prices, your clients, your margin.
On top of the $24, each conversation costs a few cents in AI — roughly 3–5¢ a chat, or about $5–15/mo for a typical small business. It's billed straight to your own Anthropic + Google keys at cost, with zero markup from us. Fold it into your price, or have your client bring their own keys — either way it stays transparent.
Rough example numbers, shown to explain how the model works — not a promise of earnings. The only fixed cost is the $24/mo platform fee per business. What you actually make depends on your market and what you charge: it could be less, or a lot more.
One platform behind every client you sign — no tools to stitch together, and no code to write.
Willow greets your client's visitors and answers them out loud, 24/7 — so they never lose a customer who shows up after hours.
Point it at their website, paste their info, or upload a doc — it learns the business and keeps itself current on a schedule.
Every enquiry lands in your dashboard and pings you instantly. Your client sees results from week one — that's what keeps them paying.
Willow can pull up a video, a PDF, a price list, or any page of the site right inside the chat — not just talk.
Paste a single line into any website and it's live in minutes. No developers, no rebuild — works on any site.
Each client is its own business — its own assistant, leads, and branding — all managed from a single login.
AI runs on your own keys at cost, with no markup from us — predictable, transparent, and yours to control.
Drop your client's logo into the chat so the assistant feels like part of their site, not a bolt-on.
Pick how Willow sounds — warm, calm, or professional — and match each client's personality.
You don't need to be technical, and you don't need clients first. Here's the exact path from zero to your first paying client.
Don't sell "AI to everyone." Pick one industry — dentists, salons, real estate, law firms, contractors, gyms — and become the obvious choice for it. A niche makes your pitch reusable, your demos sharper, and referrals easy. Most successful agency owners start in a world they already know.
Sign up in two minutes — no card, no commitment. You get the full dashboard and a 7-day free trial to build and test everything before you ever charge a client.
Spin up a business for a real prospect in your niche, point the assistant at their existing website, and let it train itself on their services and FAQs. In minutes you have a working demo on their own business — the single most powerful thing you can put in front of a prospect.
Decide what you charge and what's included — setup, monthly management, updates. Your only fixed cost is $24/mo per business plus a few dollars of AI usage, so whatever your market pays above that is your margin. Price for the value of never missing a customer, not for your cost.
Reach out with your live demo — local businesses, your network, a few DMs or emails a day. Showing a prospect their own assistant already answering questions closes deals a slide deck never could. When they say yes, they pay you and you go live.
Paste one line of code on their site and you're live. Leads start flowing into the dashboard, your client sees the value, and you collect a recurring monthly fee. Then do it again — every client you add stacks on the last, and the income compounds.
Seven days free to set it all up. You only pay once you've got a paying client — so there's nothing to lose.